Ride Match is my final Master project at Domus Academy. The idea for it came from an urgent need that I identified in my home country to solve the problem of excessive cars on the streets of Beirut, a problem that comes with a whole set of environmental, social, and economic consequences. Ride Match is a carpooling app that connects together drivers with passengers heading the same direction. The business model brings forth a number of stakeholders, all of which receive special benefits from using the app.

Team: Individual at Domus Academy
Category: Brand Strategy
Items Delivered: Market Study, Concept, Business Model, Strategy, Feasibility Study.
Date: 2013